A similar study measured the same seven emotions and identical sound parameters but adopted a Semantic Differential Scale ( SDS ) for the participants.
2.
In an empirical study comparing commonly used satisfaction measures it was found that two multi-item semantic differential scales performed best across both hedonic and utilitarian service consumption contexts.
3.
A study by Wirtz & Lee ( 2003 ), found that a six-item 7-point semantic differential scale ( for example, Oliver and Swan 1983 ), which is a six-item 7-point bipolar scale, consistently performed best across both hedonic and utilitarian services.
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Furthermore, it was shown that all these differential scale-space interest point detectors defined from the Hessian matrix allow for the detection of a larger number of interest points and better matching performance compared to the Harris and Shi-and-Tomasi operators defined from the structure tensor ( second-moment matrix ).
5.
The " character " of an artifact the set of adjectives deemed appropriate to it can be assessed by means of semantic differential scales seven point scales between polar opposite attributes such as elegant graceless; by categorizing free associations elicited from users, whether as first impressions or after extended use; by examining the content of stories people tell about the artifacts for implied judgments; or by pair comparisons of similar artifacts.
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